MKTG 354 - Introduction to Retailing Management

Institution:

Seattle University

Subject:

Description:

Covers the major managerial, functional, institutional, and environmental dimensions of exchange transactions involving marketing organizations and ultimate consumers. Prerequisite: MKTG 350.

Credits:

5.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.seattleu.edu

Phone Number:

(206) 296-6000

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Quarter

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