MRKG 2376 - E-Commerce Marketing

Institution:

San Jacinto Community College

Subject:

Description:

E-commerce marketing explores the convergence and divergence of traditional marketing principles and strategies with those of marketing on the Internet. This course explores the opportunities, challenges and ethical issues that this dynamic marketing tool brings to the marketing plan. Prerequisites: Reading level 4, Writing level 4. (3:3-0)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.sjcd.edu

Phone Number:

(281) 998-6150

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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