ARH 0311 - POP ART II: STAR POWER, COCA COLA, AND MASS CULTURE

Institution:

Rosemont College

Subject:

Description:

This interdisciplinary course examines New York's Pop Art of the 1960's. Incorporating heavy black outlines, flat primary colors, Benday dots used to add tone in printing, and the sequential images of film into painting, Pop gurus such as Warhol and Lichtenstein crafted images which drew on popular and powerful commercial culture for their style and subject matter. War and romance comic books, Madison Avenue advertising, television, and Hollywood movies and movie stars provided Pop artists with grist for their new, bold mills. Pop Art threatened the survival, many feared, of the sophisticated, modernist art and high culture it mocked. Themes to be examined: Pop Art's embrace or parody of popular culture; shower curtains, coke bottles, lipstick erotic or banal art; post WWII and a new art mirroring a society of contented women and men with ample time to enjoy cheap and plentiful material goods. ARH 0175 or ARH 0176 are preparatory but not required. Recommended for Graphic Design students. Incorporates museum work.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.rosemont.edu

Phone Number:

(610) 527-0200

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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