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Institution:
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Valdosta State University
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Subject:
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Description:
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Prerequisites: MKTG 3620 and MKTG 3650 and senior standing. An integrative study of marketing based on the case method. Students will examine marketing situations in the context of the entire business and its environment in order to develop activities to support corporate goals.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(229) 333-5800
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Regional Accreditation:
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Southern Association of Colleges and Schools
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Calendar System:
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Semester
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