COMS 4300 - PERSUASIVE COMMUNICATION

Institution:

The University of Texas at Arlington

Subject:

Communication Studies

Description:

Analysis of the means by which persuasive communication affects individuals and society. Extensive reading of theories of techniques of persuasion. Study of the adaptation of motivational appeals, structural strategies, and other persuasive techniques in interpersonal and public contexts. Prerequisite: COMM 2315, COMS 1301, COMS 2304

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

WWW.UTA.EDU

Phone Number:

(817) 272-2011

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Four-one-four plan

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