COMM 4340 - CORPORATE COMMUNICATION

Institution:

The University of Texas at Arlington

Subject:

Communication

Description:

Examines organizational communication strategies with special emphasis on how communication affects corporate constituencies. Corporate image and identity are linked to corporate advertising, press releases, financial communication, internal communication and crisis communication. Prerequisite: COMM 2315 and 60 hours earned.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

WWW.UTA.EDU

Phone Number:

(817) 272-2011

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Four-one-four plan

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