BUS 369 - International Marketing

Institution:

Meredith College

Subject:

Description:

(Spring, Course Offered Every Year) An examination of the economic, political, legal, and social constraints on marketing abroad and an analysis of the management and operational strategies of firms engaged in international marketing. Special emphasis is on differences between start-up operations and established multinational firms. Prerequisite: BUS-360.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.meredith.edu

Phone Number:

(919) 760-8600

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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