Business 254 - Principles of Marketing

Institution:

Bryn Athyn College of the New Church

Subject:

Description:

Focus on customer behavior, promotion, channels of distribution, product, and pricing, with emphasis on formulating marketing plans and strategies in a global and culturally diverse environment. 3 Credits. (Not Offered 2008/09)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.brynathyn.edu

Phone Number:

(267) 502-6000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Trimester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.