MRK 290 - Marketing Practicum

Institution:

Cedar Crest College

Subject:

Description:

A 1-credit interdisciplinary approach highlighting the importance of integrating education with experience. The student will develop an understanding of marketing and marketing strategy. Marketing Practicum will enhance critical thinking and leadership skills, creative abilities, social awareness and technological literacy. The course puts the student in the shoes of the marketing manager or consultant, thereby allowing broad, objective thinking. The student will clearly see the outcome of her effort. In addition, the student will benefit by having a portfolio piece and rich experience to present to future employers. Prerequisites: MRK 230 and permission from the instructor.

Credits:

1.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cedarcrest.edu

Phone Number:

(610) 606-4666

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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