COMM 3246 - PR Strategy

Institution:

University of North Carolina at Charlotte

Subject:

Communication Studies

Description:

Prerequisites: COMM 2145. This course focuses on the planning, problem-solving, and management skills required in the contemporary practice of public relations. Students will analyze a variety of public relations models and will learn to develop problem statements, goals, objectives and tactics, identify and research target publics, and evaluate strategic program results. Restricted to Communication Studies majors. (Fall, Spring)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.uncc.edu

Phone Number:

(704) 687-2000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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