BA 4146 - Sales

Institution:
Delaware Valley University
Subject:
Description:
This course deals with the behavioral science approach to vendor/vendee relations. Problems concerning communication, organization, and motivation are discussed. Heavy emphasis is placed on understanding the selling process through person-to-person and group selling situations. This course also includes the use of case studies and role play exercises. Elective course for Business Administration majors and other students. Prerequisite: Principles of Marketing and Junior status. 3 hours Lecture and Discussion - 3 credits
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(215) 345-1500
Regional Accreditation:
Middle States Association of Colleges and Schools
Calendar System:
Semester

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