COM 208 - Public Relations/Professional Writing

Institution:

Lafayette College

Subject:

Description:

This course is a workshop in public relations. Students will learn writing forms and styles. The course will address a wide range of topics from preparing basic press releases to managing multi-media public relations campaigns. Media relations, business ethics and private and not-for-profit institutional case studies will also be covered. Students will have the opportunity to work hands on within the field through a public relations campaign project (3 Credits). Prerequisite: ENG 105

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.lafayette.edu/

Phone Number:

(610) 330-5000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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