01:377:412 - Advanced Sport Marketing

Institution:

Rutgers University-New Brunswick

Subject:

Description:

Sport marketing strategy, design, and management. Concepts and methods essential to identifying and analyzing marketing threats and opportunities and developing and evaluating marketing strategies. Develops an understanding of the nature and role of marketing in the sport organization. Prerequisite: 01:377:311. Open only to majors.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.rutgers.edu/

Phone Number:

(732) 932-1766

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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