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Institution:
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Stockton University
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Subject:
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Description:
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MKTG 3110. Focuses on relationship selling and managing the buyer-seller relationship process. Students examine themselves, their company, their competition and their customers in order to develop personalized selling strategies. The course also integrates the learning tools of relationship selling with the knowlege base and skill sets necessary to manage such a critical area in the organization. Faculty: A. MUKHERJEE 4.000 Credit hours 4.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Business Division Business Studies Department
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Credits:
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4.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(609) 652-1776
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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