MKT 305 - Social Issues in Marketing

Institution:

Rider University

Subject:

Description:

3 credits Investigation, through discussion and readings, of the relevance and role of marketing in influencing social change. Emphasizes the social responsibility of the marketing system. For students with majors in marketing and business and others who wish to broaden their educational exposure. No prior marketing courses required.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.rider.edu

Phone Number:

(609) 896-5000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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