MGMT 5780 - e- Commerce

Institution:

Stockton University

Subject:

Description:

Electronic commerce refers to buying and selling of goods and services using electronic networks, including the Internet. More importantly, it is revolutionizing the way business can research new customers while more adequately fulfilling the needs of preexisting ones. Furthermore, the cost-effectiveness of electronic commerce enables small companies to compete on an even footing with far larger organizations globally. At the same time, larger companies can utilize electronic commerce to respond instantly to evolving trends and enter new markets with the agility of a small business. This course will cover the concepts, tools and strategies for understanding and exploiting opportunities associated with electronic commerce. Faculty: STAFF 3.000 Credit hours 3.000 Lecture hours Levels: Graduate Schedule Types: Tutorial Business Division Business Studies Department

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.stockton.edu

Phone Number:

(609) 652-1776

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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