BPS 468 - Global Marketing

Institution:
University of Rhode Island
Subject:
Description:
Focus on understanding how cultural, political, economic, legal, and other macro factors affect market strategies. Application of these factors in dealing with planning and organizing for global marketing operations. (Lec. 3) Pre: 365 or equivalent. Not for M.B.A. graduate credit.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(401) 874-1000
Regional Accreditation:
New England Association of Schools and Colleges
Calendar System:
Semester

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