BUSI 491 - Planning and Development of Tourism

Institution:

New Jersey City University

Subject:

Description:

This course explores the role, scope and techniques of planning conference, convention and special events as conducted by both private business and the public sector. Emphasis is placed on the types of conferences and conventions held. Also, a variety of special events is reviewed. Focus is given to such topics as planning, development, financing, operating and marketing for seminars, trade shows, celebrations, sporting events, seasonal programs and entertainment activities. Prerequisite: BUSI 390 Introduction to Tourism Management

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.njcu.edu

Phone Number:

(201) 200-2000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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