BUS 4410 - Sales and Sales Management

Institution:

Centenary University

Subject:

Description:

4 credits Prerequisite: BUS2010 This highly interactive Marketing course focuses on the sales effort at each stage along channels of distribution from producer to ultimate consumer and how to apply the basics of personal selling. The course provides an understanding of the problems and techniques involved in organizing and managing a sales force. Development of a sales plan is highlighted.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.centenaryuniversity.edu

Phone Number:

(908) 852-1400

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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