MKT 120 - Principles of Marketing

Institution:

Wayne Community College

Subject:

Description:

Prerequisite: None Corequisite: None This course introduces principles and problems of marketing goods and services. Topics include promotion, placement, and pricing strategies for products. Upon completion, students should be able to apply marketing principles in organizational decision making. This course is also available through the Virtual Learning Community (VLC). ( F., Sp.)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.waynecc.edu

Phone Number:

(919) 735-5151

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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