COM 310 - Theories of Persuasion

Institution:

The College of New Jersey

Subject:

Description:

A mix of rhetorical and social science perspectives on the art and science of persuasion. Topics include classic models and theories, source credibility, message design, visual persuasion, and compliance gaining strategies in politics, advertising and health campaigns.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.tcnj.edu

Phone Number:

(609) 771-1855

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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