MKTG 285 - Advertising and Promotion on the Web

Institution:

Columbus State Community College

Subject:

Description:

This course provides the student with an overview of how the Internet can be used as part of an organization’s advertising and promotional strategy. The focus is on the Internet as another means of communicating with an organization’s various target markets.

Credits:

1.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cscc.edu/

Phone Number:

(614) 287-5353

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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