BUAD 4004 - Essentials of Entrepreneurship & Small Business Management

Institution:

SUNY College of Technology at Alfred

Subject:

Description:

This course offers the student a step-by-step approach to starting a business. There will be the opportunity to learn the fundamental principles of marketing, law, management, and office administration as applied to beginning a new venture. The student will prepare a comprehensive individualized business plan to include a market profile, site analysis, competitive analysis, financials, goals and objectives, pricing and marketing strategies, and executive summary. The student will present their business plan for review to a committee of professionals in their field, faculty, and members of lending agencies. A major focus of this course is to explore each step necessary in structuring and launching a new venture, and discussing ways of recruiting the necessary resources to accomplish this venture.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.alfredstate.edu

Phone Number:

(800) 425-3733

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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