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Institution:
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Central Georgia Technical College
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Subject:
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Description:
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Prerequisite: Provisional admission Introduces students to marketing techniques associated with hotel/restaurant/travel fields with emphasis on identifying and satisfying needs of customers. Topics include: marketing introduction, research and analysis, marketing strategies, marketing plans, and salesmanship and advertising.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(478) 757-3400
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Regional Accreditation:
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Southern Association of Colleges and Schools
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Calendar System:
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Semester
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