SMBU 9450 - Effective Advertising

Institution:

City College of San Francisco

Subject:

Description:

Development of advertising skills for the small business operator. Includes: budget, selection of medium, motivation, use of color, the copy and follow-up.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ccsf.edu

Phone Number:

(415) 239-3000

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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