BUS 230 - Principles of Selling

Institution:

The College of Westchester

Subject:

Description:

A practical approach to learning the basic phases of the sales process necessary to become a successful sales-person and employee: approach, demonstration, sales resistance, closing, selling through suggestion, product knowledge and analysis. The course relates the importance of communication to successful living and employment through development of poise, demeanor, style of dress, sales ethics, influencing people, behavior patterns, buying and motives. Prerequisite: BUS103

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cw.edu

Phone Number:

(914) 948-4442

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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