FDM 213 - Fashion Merchandising

Institution:

Villa Maria College

Subject:

Description:

An introduction to the fundamentals of apparel merchandising. The sequential order of marketing fashion from concept to consumer is analyzed. Identification of business practices, differentiation of international fashion centers, and global sourcing procedures are included. The course provides a comprehensive study of the creation and development of a new fashion apparel product, including examination of raw materials, production, and creative merchandising processes. Prerequisite: FDM 101. 3 credits (Fall)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.villa.edu

Phone Number:

(716) 896-0700

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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