MKT 208 - c Principles of Selling

Institution:

Cypress College

Subject:

Description:

Three hours lecture per week. Pass/No Pass/Letter Grade Option CSU This course includes instruction in the principles and practices of personal persuasion and selling and development of the techniques that lead to a successful sales personality. The areas of study include buying motives; product knowledge; all phases of the selling process; and the many and varied career opportunities in the sales field.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cypresscollege.edu

Phone Number:

(714) 484-7000

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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