CAS 240 - Hospitality Sales & Marketing

Institution:
SUNY Morrisville (formerly Morrisville State College)
Subject:
Description:
Marketing in the service industries and developing strategies/processes necessary for successful gaming and hospitality operations will be the focus of this course. Interventions which facilitate desirable exchanges and the achievement of financial objectives in the hospitality industry will be examined. Prerequisite: second year standing in the Casino Management Program or permission of instructor 3 credits (3 lecture hours), fall semester
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(315) 684-6000
Regional Accreditation:
Middle States Association of Colleges and Schools
Calendar System:
Semester

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