ART 422 - Packaging Design

Institution:

New Jersey City University

Subject:

Description:

This course focuses on packaging of products with concern for structure of the package, logotypes, graphics, in-store display, principles of marketing, materials, consumer psychology, and production. Conventional and innovative solutions to packaging are sought. Comprehensive sketches and scale and full size models are executed. Prerequisites: ART 343 Advertising Design

Credits:

2.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.njcu.edu

Phone Number:

(201) 200-2000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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