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Institution:
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SUNY Morrisville (formerly Morrisville State College)
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Subject:
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Description:
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Principles and techniques of personal selling and sales management. Concepts include background information a salesperson needs and analysis of the selling process. Sales planning and controlling, selection and training of salespeople, advertising, sales promotion and persuasive communication. Software applications used to manage sales information and PowerPoint presentations are included in this course. 3 credits (3 lecture hours)
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(315) 684-6000
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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