BUS 216 - Salesmanship

Institution:

Cayuga County Community College

Subject:

Description:

Recommended background: BUS 103. Covers the fundamentals of selling with emphasis on meeting the customer's need. Focuses on the selling process: company history and policies, product knowledge, prospecting, the preapproach, the approach, the sales presentation, the demonstration, handling objections and the close. Three class hours weekly.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cayuga-cc.edu/

Phone Number:

(315) 255-1743

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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