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Institution:
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American River College
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Subject:
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Description:
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Prerequisite: CISC 305 or CISW 300 with a grade of "C" or better.Course Transferable to CSU Hours: 54 hours LEC This course provides both the beginner and the professional with a working knowledge of e-commerce. It emphasizes the theory and practice of marketing in an electronic environment. The personalization and interactivity of commercial web sites as a tool to build strong customer relationships are stressed.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(916) 484-8011
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Regional Accreditation:
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Western Association of Schools and Colleges
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Calendar System:
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Semester
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