JRNL B4 - Introduction to Public Relations

Institution:

Bakersfield College

Subject:

Description:

An introduction to public relations in today's society, including history of public relations and study of definitions, processes, and audiences of businesses as well as nonprofit organizations. Includes how to prepare, write and submit news releases to electronic and print media. Recommended: JRNL B2, English Level 6, Reading Level 5 or 6. Hours: 54 lect/ disc. Field trips required. Offered: F, S. CCS: Occupational Education. Transferable: CSU and private colleges.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.bakersfieldcollege.edu/

Phone Number:

(661) 395-4011

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.