MKT 325 - Internet Marketing

Institution:

Berkeley College-Woodland Park

Subject:

Description:

Focuses on the role of the Internet in the company's total marketing program. Emphasizes the identifi cation and understanding of opportunities for Internet marketing, development of the company's Internet marketing strategy, and the implementation and management of interactive marketing programs. Prerequisites: MKT220, MKT231

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.BerkeleyCollege.edu

Phone Number:

(973) 278-5400

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Quarter

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