BUS 71 - International Marketing

Institution:

Cabrillo College

Subject:

Description:

3 units; 3 hours Lecture Repeatability: May be taken a total of 2 times. Recommended Preparation: Eligibility for ENGL 100 and READ 100. Focuses on the impact of cultural and economic elements on global trade and opportunities. The course is designed to promote an understanding of the impact a country's culture and environment have on the marketing plan and marketing strategies. Transfer Credit: Transfers to CSU.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cabrillo.edu

Phone Number:

(831) 479-6100

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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