BUS 203 - Advertising

Institution:

Cayuga County Community College

Subject:

Description:

Recommended background: BUS 103. Planning, creation, use and place of advertising in today's society. The role of the advertising campaign includes extensive study of various media utilized. Creating copy and layout design is an integral part of this course. Three class hours weekly.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cayuga-cc.edu/

Phone Number:

(315) 255-1743

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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