BUS 435 - Marketing and the Law

Institution:

Chaffey College

Subject:

Description:

Class hours: 48-54 lecture. Advisory: Completion of Business 28A. Introduction to the fundamentals of legal principles relevant to the marketing of goods and services. Impact of the law on core marketing activities such as product development, distribution, promotion, and sales. Effect of the law on current marketing trends. 0509.00

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.chaffey.edu

Phone Number:

(909) 652-6000

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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