MKT 109 - Visual Merchandising

Institution:

Athens Technical College

Subject:

Description:

Banner Title: Visual Merchandising This course focuses on the components of display necessary for the effective visual presentation of goods and services. Students have opportunities to utilize the principles and techniques that are common to display work in various types of businesses. Course content emphasizes design, color, tools and materials, and installation of displays. Topics include design principles, color principles, tools and materials of the trade, props and fixtures, lighting and signing, installation of displays, store planning, and safety. Prerequisite: Provisional admission Offered Fall and Spring terms

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Multiple

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.athenstech.edu/

Phone Number:

(706) 355-5000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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