MKTG 481 - Public Relations

Institution:

Walla Walla University

Subject:

Description:

An overview of public relations from the perspectives of business and communication; includes history, theory, and hands-on examples. Covers the basics of public relations writing and analyses a firm's public relations in detail.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wallawalla.edu

Phone Number:

(509) 527-2615

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Quarter

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