BUS 2239 - International Marketing

Institution:

Wake Forest University

Subject:

Description:

Examines the role of marketing within the international sphere of economics, law, politics, and finance. International marketing activities as they apply to product, place, pricing, and promotion are addressed along with global marketing strategies. P-BUS 221; SPN 319 or SPA 219; and POI.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wfu.edu

Phone Number:

(336) 758-5000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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