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Institution:
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Whitman College
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Subject:
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Description:
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This course focuses on communication used in political campaigns, particularly in the current election year. The course will examine advertisements, speeches, and media coverage, using a variety of communication theories. Class discussions will center on such issues as: 1) How passive or active is the public in campaigns 2) What makes an effective and beneficial political advertisement 3) What is the importance of character versus issues in campaigns 4) What is a good campaign strategy 5) How do campaigns target or alienate different racial, gender, and regional groups May be elected as Rhetoric and Film Studies 352.
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Credits:
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3.00 - 4.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(509) 527-5111
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Regional Accreditation:
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Northwest Commission on Colleges and Universities
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Calendar System:
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Semester
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