HSA 4140 - Healthcare Marketing

Institution:

Hodges University - Closed

Subject:

Description:

This course presents a comprehensive look at the concepts and techniques of modern day marketing as applied to healthcare organizations. Students will develop a marketing/ communication plan for a healthcare entity as a part of this course.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.hodges.edu

Phone Number:

(239) 513-1122

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Trimester

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