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Institution:
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Merrimack College
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Subject:
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Description:
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The purpose of the course is to provide the student with a sound theoretical basis of sport management, including managerial roles of sport managers, foundations of sport management, skills and competencies required of sport managers in various sports-related organizations, career considerations, and future trends. Students will study the foundations of contemporary sport management including: a) sport business as an occupation and industry; b) the sport management function and best practices; c) sport finance; d) sport economics; e) sport sponsorship; f) sport marketing; g) sport law; h) event management; i) sport ethics; and j) social issues in sport. The course will also provide a discussion of the many segments of the sport industry, including; a) intercollegiate athletics, b) professional sports, c) internation sports, and c) high school athletics. Pre-requisite: OS 315A. Four hours a week.
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Credits:
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4.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(978) 837-5000
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Regional Accreditation:
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New England Association of Schools and Colleges
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Calendar System:
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Semester
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