CIS 355 - e-Business

Institution:

University of Southern Indiana

Subject:

Computer Information Systems

Description:

In this course, students will learn to evaluate the electronic commerce applications, technologies, and tools which are used to conduct business on the World Wide Web, and to assess the impact of e-business on competition and on business-to-customer relationships. Students will analyze and discuss entry strategies, emerging Web-based business models, Web site design strategies, payment systems, and various other issues—Internet marketing, legal, regulatory, technological, social and ethical—which relate to electronic business. They will recognize the role of business-to-business (B2B) commerce, electronic data interchange, Web-based marketing, e-supply chains, eprocurement, e-marketplace, customer relationship management, and Web-enabling mobile business. Students will analyze and speculate on issues raised in e-business case studies and demonstrate the advantages and the challenges these cases raise related to integrating e-commerce applications. Prereq: CIS 151. F

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.usi.edu

Phone Number:

(812) 464-8600

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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