MKT 325 - Sports and Event Marketing

Institution:

Wright State University-Main Campus

Subject:

Description:

Overview of the multidimensional activities within this industry. An industry framework will be presented to explain the strategic marketing process, contrasting its similarities and differences to the well studied marketing process. Credit Hours: 4.000 Levels: Undergraduate Schedule Types: Lecture Restrictions: Must be enrolled in one of the following Degrees: BS in Business Prerequisites: MKT 300

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wright.edu

Phone Number:

(937) 775-3333

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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