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Institution:
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Wright State University-Main Campus
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Subject:
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Description:
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Survey course dealing with the role of marketing in society, customer selection, product management, channels of distribution, pricing concepts, promotional activity, research and planning within an economic and business environment. Credit Hours: 4.000 Levels: Undergraduate Schedule Types: Lecture Restrictions: Must be enrolled in one of the following Degrees: BS in Business May not be enrolled as the following Classification(s): Freshman
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Credits:
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4.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(937) 775-3333
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Semester
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