MKT 312 - Advertising Copy and Production

Institution:

CUNY College of Staten Island

Subject:

Description:

4 hours; 4 credits Creative and procedural techniques involved in planning, preparing, and producing advertisements for print and broadcast media. Problems and practice exercises are used to develop a working technical skill. Hands-on production experience in all media. Prerequisite: MKT 211

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.csi.cuny.edu

Phone Number:

(718) 982-2000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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