MKG 460 - Strategic Supply Chain Management

Institution:
Ball State University
Subject:
Marketing
Description:
Focuses on strategic perspectives and processes for managing activities to optimize the effectiveness and efficiency of the supply system. Topics include logistics network configuration, inventory management/risk-pooling, information value, supply chain design and integration, strategic alliances, outsourcing, international issues, customer value, and information technology. Prerequisite: MKG 300.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(765) 289-1241
Regional Accreditation:
North Central Association of Colleges and Schools
Calendar System:
Semester

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