JOURN 456 - Advertising Campaigns

Institution:

Ball State University

Subject:

Journalism

Description:

Synthesis of skills and concepts acquired in the specialized advertising courses. Research, plan, write, schedule, budget, and evaluate a complete advertising campaign. Enhances career development skills and portfolio-ready material. Prerequisite: JOURN 352, 354 or 465. Not open to prejournalism students.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.bsu.edu

Phone Number:

(765) 289-1241

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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